One honest score,
across four categories.
Marketing, website, tracking and brand, each a scored and explainable category. Statistically rigorous, benchmarked to your segment, and never a black box.
Marketing is one category score. These sub-disciplines feed it; they are never scored as top-level categories of their own.
Explainable by design.
Four categories, one number
Marketing, website, tracking and brand each get their own explainable score, then roll up into one growth score. Paid search, paid social, SEO and email sit inside marketing, where they belong.
Honest about confidence
A score built on two connected sources is flagged differently than one built on ten. You always see how sure the engine is.
Benchmarked to your segment
A craft coffee roaster isn't a fashion label. Every metric is compared against businesses like yours, not a generic average.
No mystery weightings.
Every score traces back to real numbers from your connected sources. Thresholds, weights and assumptions are documented, not hidden. Hover any score in the product and see exactly why.
- ✓Deterministic scoring; the LLM never invents a number
- ✓Segment-aware benchmarks (industry × business type)
- ✓Confidence shown alongside every score
Find out where you stand.
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